Deactivating Contacts

When you deactivate a contact, you delete it permanently. The contact's email address is removed from your contact lists and from the Contacts view. A contact will continue to display in your campaign statistics if it has activity (email clicks, web views, etc.) even if it is deactivated. You'll still see the full statistics for your marketing activities.

Keep in mind that even if a contact has activity, it is not considered a lead until it passes the lead threshold determined by the supplier.

The Deactivate button will not be visible if a pending lead is on the contact. Accept or reject the pending distributed lead/s associated with the contact to be able to deactivate the contact.

To deactivate a contact:

  1. Navigate to your Contacts page.
  2. Find the contact you want to deactivate, and click on it to open it.
  3. Click Deactivate. You're asked to confirm that you want to proceed with deleting the contact.
  4. [Optional] To add the contact to your Suppression List, check the Prevent all future communication with this contact option.
  5. Click Deactivate to continue. 
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